AIM is reflecting on some of the key questions facing the candidates for the Presidency of the European Commission as they prepare for their first live televised debate in the European Parliament. A brand stands for a set of values...
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The Efficient Consumer Response organisation (ECR) created this programme to serve consumers better by training new leaders to meet the challenges of the 21st century. Active supporter of the “LaB”, AIM believes that dramatic changes resulting from digital technologies, changing...
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Laurent Freixe, CEO of Nestlé Europe, is the new President of AIM, the European Brands Association. He takes over from Roger Scarlett-Smith, President of GlaxoSmithKline Consumer Healthcare Europe, Middle East and Africa. Mr. Freixe will hold office for two years....
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For the last plenary, AIM would like to thank the Members of the European Parliament (MEPs) for their constructive spirit in their discussions with consumer brand manufacturers to get Europe ‘back to growth’. During our meetings and exchanges, they supported...
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This year’s Consumer Summit focused on how we can ensure that consumers reap the full benefits from the digital market place. AIM participated to share consumer brand manufacturers’ ideas on the best way to achieve this objective. This year's Summit...
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